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Widek and Bibia to Merge on 1 January

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AMSTERDAM, Netherlands- The merger between well-known Dutch bike accessory manufacturers Widek and Bibia will take place on 1 January 2000. The production, administration and distribution of both brands will be concentrated in Krimpen aan den IJssel (Netherlands). Sales of reflective products will remain at Bibia's site in Mijdrecht. Despite the merger, both brands will continue to exist. Paul Bul of Bibia will remain responsible for product development and marketing of all Bibia products. No employees will be laid off. Both Widek and Bibia state that the two brands compliment each other. A merger enables them to continue to produce in the Netherlands, nearby their largest national and international clients. (JW)

by Bike Europe last update:21 Mar 2006

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