5 Jan 2001

News

Weissflog left Sram


Uwe Weissflog, marketing communications manager at Sram-Europe, left the Amersfoort-based subsidiary of the US-Amercian bicycle component maker at the end of 2000. "After more than four years in Holland my family situation calls for a change", Weissflog said to Bike Europe. The native German has gone back to Stuttgart where he worked as marketing communications manager for Paul Lange, German distributor of Shimano, before starting at Sram. Now he will take a short time out. Martin van Beek, general manager of Sram-Europe, regrets Weissflog's decision: "Over the last years Uwe has done a tremendous job at Sram in Europe. All of us wish him all the best in the future." said Beek Sram-Europe is now searching for a new marketing manager. While the search for Weissflog's replacement continues, all European marketing and communications responsibilities will be handled by David Zimberoff, Sram's global manager of marketing communications (@-mail: davidz@sram.com). (JB)

by Bike Europe 5 Jan 2001 last update:21 Mar 2006