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The headquarters of Trek’s new Southern European office has been established in Madrid and will be led by Olivier Pelous. – Photo Trek

Trek closes Italian subsidiary and reorganises Southern European...

BERGAMO, Italy - Trek has closed its Italian subsidiary and incorporated this market within the newly formed Trek South Europe. In a short press...

Export manager Michael Honkomp (r.) and sales manager Joep Stumpe want to take the brand into Europe. - Photos Bike Europe

Hercules outlines new export strategy to increase European market...

EMSTEK, Germany - Bicycle brand Hercules has built on a firm base on its home market Germany as well as some export, including a new head office and...

Haro aims to step up its activity in Europe again. – Photo Haro

Haro sets ambitious goals for European markets

SCHARMEDE, Germany - Known for pioneering the birth of the action sports movement in the early 80s, Haro Bikes is embarking on a new journey forward...

From 2025, Stockholm will have its own bicycle show. – Photo Nordic Bike Shows

Bicycle show launched in Stockholm

STOCKHOLM, Sweden - Nordic Bike Shows has announced the premiere of the Stockholm Bike Show, set to take place in the Swedish capital on 29-30 March,...

Prototype testing

Tektro & TRP: unbridled enthusiasm for innovation

A look at the bicycle industry reveals various approaches to dealing with an economic downturn. Leading the way is one such strategy, as demonstrated...

儘管去年自行車市場因庫存過高急劇調整,Pon旗下品牌如Gazelle,仍得以保持優異表現。照片來源/Bike Europe

Pon集團:雖經自行車庫存調整,2023年表現仍穩

荷蘭,阿姆斯特丹(AMSTERDAM)-經歷2022年這歷史性的一年後,Pon Holdings自行車部去年營收下滑5%,其因去年自行車市場庫存「急劇調整」,營收減1億歐元。即便價格及利潤面臨壓力,Pon Holdings執行長Janus...

VeloStrana是俄國大型連鎖自行車店之一,在11個城市擁有16間分店。照片來源/VeloStrana

俄羅斯自行車市場表現如何?

俄羅斯,莫斯科(MOSCOW)-隨西方國家制裁及俄羅斯在國際舞台上日益孤立,該國自行車行業正面臨巨大壓力,自行車短缺和價格飆漲是其正面對的主要問題。該國自行車行業所需的自行車及零件現從何而來?

據CIE《商業影響調查》顯示,共享單車行業去年營收漲幅最顯著。照片來源/Dott

CIE:自行車行業表現「比預期更好」

比利時,布魯塞爾(BRUSSELS)-自行車協會Cycling Industries Europe(CIE)自2020年起便一直關注自行車行業並進行各種調查研究,其對2023年《商業影響調查》(Business Impact...

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