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CHENNAI, India (January 30th) – TI Cycles of India has launched the ‘BSA i-bike’, a bicycle designed by I.DE.A Institute, Turin (Italy). A lot of effort has gone into the design of the bike. I.DE.A has incorporated the anthropological data of Indians in the design to ensure that it is comfortable. The height of the […]

CHENNAI, India (January 30th) – TI Cycles of India has launched the ‘BSA i-bike’, a bicycle designed by I.DE.A Institute, Turin (Italy). A lot of effort has gone into the design of the bike. I.DE.A has incorporated the anthropological data of Indians in the design to ensure that it is comfortable. The height of the cycle and the distance between the seat and the handle bar have been matched to suit the average Indian.
BSA, among the leading brands in the country, is particularly strong in the premium segment. ‘BSA i-bike’ is priced at €46,- and will be available across major cities.(MH)

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