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German Bicycle Market Positive Without Growth

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BAD SODEN, Germany – The opening of the Eurobike started with the positive news that the German bicycle market, still the largest in Europe, is in a positive mood. The German Association of Bicycle Wholesalers and Exports (ZGA) reported domestic deliveries

German Bicycle Market Positive Without Growth

BAD SODEN, Germany – The opening of the Eurobike started with the positive news that the German bicycle market, still the largest in Europe, is in a positive mood. The German Association of Bicycle Wholesalers and Exports (ZGA) reported domestic deliveries of 2,842 million units by between January and July 2008.

This exceeds the results from last year by just one percent. Local production increased from 1,503 million in 2007 to 1,658 million bikes in 2008. This increase has been exported completely.

IBDs regain market share

During the same period imports grew by 8.3 percent to 1,774 million bicycles. For the first time in many years the German IBDs gained market share. Currently their share stands at 59% in units representing 78% of the turnover. The average price of bikes sold at an IBD is € 440 while the average price for all sales outlets stands at € 370.

€3 billion Euro Market

According to the association, the industry achieved sales of € 1.7 billion from bicycles and an additional € 1.45 billion from repairs, accessories and replacement parts. The bicycle industry also enjoyed particularly good sales in the after-sales area. This could be an indication that the use of bicycles in Germany is increasing.

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