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Industry Veteran Ger Leeseman Says Goodbye

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ALMERE, the Netherlands – He used to visit every main bicycle trade show in the world and for decades never missed out on Taipei Cycle, China Cycle and Eurobike. He was also at many (international) meetings, informal gatherings and industry parties. And was frequently the last to leave as he was always interested in people, companies and the business in general. After 50 years Ger Leeseman has announced to step down as CEO of Dutch importer and distributor Buzaglo.

Industry Veteran Ger Leeseman Says Goodbye
After 50 years Ger Leeseman has announced to step down as CEO of Dutch importer and distributor Buzaglo. – Photo Buzaglo

As Buzaglo’s import was and is mainly from the Far East his contacts among the industry in Asia are wide-spread, solid and good as ever. During the last 20 years or so Ger Leeseman’s visits to trade shows was in the company of Frank Konijn. He has now taken over ownership. Frank Konijn will from now on continue to build Buzaglo.

Plane crash

50 years ago, on April 20, 1967 Mr Buzaglo died during a business-trip as his plane crashed. Ger Leeseman, at that time aged 28, took over the company together with a few colleagues. Shortly after he continued Buzaglo on his own. Back then, the business mainly existed of agent-based trading in souvenirs, automotive parts, flashlights, bicycle parts, motorbike clothing and kitchen appliances. The company’s import was mainly from the Far East and then exported across Europe.

Expanded activities

In the early 80’s Buzaglo started keeping local stocks, specializing in bicycle P&A. In 2000 folding bikes were added while in 2008 Huveka BV, a renowned packaging company, was taken over. And  in 2009 the current offices and warehouse was built in Almere (Amsterdam area) where both companies moved to. Buzaglo activities have been expanded from designing Buzaglo-branded products and packaging to packaging and stocking customers’ private  labels. On top of  that Buzaglo is nowadays the European Service Centre for Dahon folding bikes and the Dutch Service Centre for Tektro disc brakes and hydraulic brake systems.

Next to new owner Frank Konijn is the company’s new CEO. He announces to merge Huveka BV into a new Buzaglo BV.

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