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Shimano Sponsors the UCI Mountain Bike World Cup

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NUNSPEET, Netherlands (Jan 4)- The UCI and Shimano, while extremely satisfied with their existing relationship, are delighted to announce a new sponsorship agreement for the UCI Mountain Bike World Cup covering the next three years (2006-2008). Shimano will be the “Presenting Sponsor” of the UCI Mountain Bike World Cup, as well as being the exclusive […]

NUNSPEET, Netherlands (Jan 4)- The UCI and Shimano, while extremely satisfied with their existing relationship, are delighted to announce a new sponsorship agreement for the UCI Mountain Bike World Cup covering the next three years (2006-2008).

Shimano will be the “Presenting Sponsor” of the UCI Mountain Bike World Cup, as well as being the exclusive provider of neutral technical assistance for each leg of the series.

From 2006 the changes of rules decided by the UCI will authorise external technical assistance by mechanics during Mountain Bike Cross-country and Marathon events. Therefore, Shimano will provide the neutral technical assistance service at the UCI Mountain Bike World Championships and UCI Mountain Bike World Cup events.

Shimano has been a major sponsor of the UCI for seven years now, starting from 1999. The current sponsorship contract runs at least until 2008. In this period, Shimano will continue to be the official supplier of technical services at UCI World Championships in Mountain Biking, Road Racing, Track Racing and Cyclo Cross.

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