EICMA Moto & Bici Again Together in 08

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Thursday, January 24, 2008

MILAN, Italy – The EICMA Moto and Bici have found each other again successfully. In 2007 more than 500,000 visitors came to the combined shows. After last years early November try-out, both shows will be organised simultaneously in 2008 as well.

The 66th edition of EICMA will take place from 4 to 9 November 2008 at Fiera Milano. Last EICMA 2007 was much appreciated by the visitors. They rated the Bikes4Show with a 7.59 and MotoLive with a 7.62, says a survey conducted by CSM International.

Results Survey

In the survey 95% of the respondents stated that they would certainly (53%) or almost certainly (42%) visit the Show again. 22 % of the interviewees had visited EICMA for the first time. The exhibitors appreciated the new Bici as well. In the bicycle sector, 72% of the operators think they will go to Friedrichshafen and 68% will go to Milan.

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