SR Suntour Launches North America Subsidiary

Tekst verkleinenTekst vergroten
Textsize:
0 comments
Thursday, March 11, 2010

VANCOUVER, Canada - Suspension and component manufacturer SR Suntour has announced the establishment of SR Suntour North America. This new subsidiary will be based in Vancouver.

Darrell Voss who has led SR Suntour’s US activities for the past eleven years will be Director of this new venture and will oversee all of the company's activities in North America as well as being an integral part of the global company’s product development activities.

An important factor behind the establishment of this new company is SR Suntour's ambition to build and broaden its business in the aftermarket. Currently approximately 90% of the company's production goes to OEM sales.

To drive the aftermarket business, SR Suntour has hired Doug Stuart (see photo) FSA’s former president, to manage aftermarket sales and marketing in North America. Since leaving FSA in 2006, Stuart established Corsair Bikes, a high-end full suspension bicycle brand. Having recently sold Corsair Bikes, Stuart will bring his experience in executing dealer, distributor and marketing programs to SR Suntour.

“The way this company has built a very robust vertically integrated manufacturing base is truly impressive. When combined with an effective sales and marketing strategy, its easy to understand that the investment on the manufacturing side represents a rock solid foundation for the future growth of the SR Suntour brand”, said Doug Stuart.

Today SR Suntour operates three factories located in Chung Hua, Taiwan, Shen Zhen, China and Kunshan, China. These factories are vertically integrated for aluminum and magnesium casting and forging, drawing, CNC machining, spring manufacturing, and final painting, finishing and assembly. With its headquarters in Chung Hua, Taiwan, SR Suntour also operates a sales and service office and warehouse based in the Munich Germany area.

 

To make it easier for you to follow the news in the global bicycle industry we have launched a Bike Europe page on Twitter. With Twitter you are always the first to receive the news updates.

Click here to track Bike Europe News via Twitter

<b>Brazil 2011:</b> Growth Levels Less than Expected

Brazil 2011: Growth Levels Less than Expected

Reports from the Brazilian industry organization Abraciclo indicate that the market volume for bicycles in Brazil is in... Read more »
  • 22-02-2012 f.r.e.e.
  • 24-02-2012 Fahrrad Essen
  • 24-02-2012 Velo Park
  • 24-02-2012 Seoul Bike Show
  • 24-02-2012 Bike Expo 2012
  • 27-02-2012 Vivavelo
  • 02-03-2012 Toronto International Bicycle Show
  • 02-03-2012 North American Handmade Bicycle...
  • 02-03-2012 GoExpo
  • 02-03-2012 Velobike 2012

More Events >

Stay on top of the news. Click here to sign up to Bike Europe’s free email newsletter. Every week an overview of the most important int'l bicycle business news.

KMC Launched Components for Bosch e-Bike Drive System

KMC Launched Components for Bosch e-Bike Drive System

KMC has developed a heavy duty chain suited to be used on e-bikes with the Bosch drive system. As the Bosch drive... Read more »
Accell集團加強在亞洲的採購和銷售

Accell集團加強在亞洲的採購和銷售

為擴大亞洲區的採購與銷售,Accell Group NV著手強化在該地區的業務運作。該荷蘭控股公司已委任其資深主管之一,Uwe Kalliwoda(見照片)為Accell Asia總裁。 Read more »