Electronics giant Philips is slowly entering the bicycle market. After the first product presentation two years ago, the automotive division is now offering a complete range of high end bicycle lighting products, as shown at Eurobike. Now the Philips name has been established in the bicycle industry the company is focusing more and more on the OEM market.
Philip’s new concept of future bicycle lighting was demonstrated at their booth, the O-LED. This technology is still in its infancy and Philips insiders underlined that it might take at least three to five years before it becomes available for the automotive industry at a reasonable price. The bicycle industry will follow after that.
.jpg)
To make it easier for you to follow the news in the global bicycle industry we have launched a Bike Europe page on Twitter. With Twitter you are always the first to receive the news updates.
Stay on top of the news. 
