UNESCO Improves Cycling Design Contest

NEW YORK, US – The UNESCO partner Design21 holds a competition for ideas and products that would improve the bicycling experience. The push for bicycle use is gaining global relevance not just as a leisure activity.

It is a solution to a range of problems like pollution, congestion, rising gas prices and issues surrounding community health. In urban areas around the world, advocacy groups are staking a claim for bicycles and educating the public about the benefits of biking as a means of transport, fitness and fun.

This competition calls for a biking accessory or add-on for existing bikes that would improve the bicycling experience and encourage more people to make biking their primary means of transport – more convenient, more enjoyable, safer and more integrated into daily lifestyles – whether it's for commuting, working, shopping, transporting, leisure or all of the above.

The contributions will be judged by among them Jens Martin Skibsted founder of Biomega. The other 2 judges are Wendy Brawer, creator of NYC’s Green Apple Map and Emiliano Godoy who runs his own design firm and is the Design Director of the furniture manufacturer Pirwi. The first price of this contest is $5,000.