Wiggle Expands with Russian and Chinese Websites

PORTSMOUTH, UK - Online cycle sports retailer Wiggle is continuing its global expansion with the launch of its website in Russian and Chinese. This follows the launch of Wiggle’s Italian and Portuguese sites in September and its Dutch site in July and takes the total tally of sites to 10.

Shoppers are already able to enjoy Wiggle in English, French, German, Spanish and Japanese. Five new currencies have also been added to the site so that payment is now also available in Brazilian Real, Chinese Yuan, Swiss Francs, Russian Roubles and Taiwanese Dollars. With customers in more than 80 countries worldwide, Wiggle works hard to ensure every visitor gets the most, wherever they are in the world.

Maddy Riordan, Wiggle’s International Marketing Manager, said: “We are delighted to launch our Russian and Chinese sites: Wiggle is committed to ensuring that all of our customers find the site easy and convenient to use. We want it to be accessible to customers all around the globe. China and Russia each represent a huge opportunity for Wiggle and we are excited about extending our offering to these important markets. 2011 has been a memorable year in Wiggle’s growth and popularity and we look forward to continuing the trend into what will be an exciting 2012.