Zipp’s Scientific Approach of Wheel Design

Sales & Trends

INDIANAPOLIS, USA – Using computer animation and images from their Computational Fluid Dynamics software, this Zipp video presents an inside in the development of the new Firecrest Difference wheel set.

Zipp’s Scientific Approach of Wheel Design
The new Zipp Firecrest video. – Photo Zipp

Creating new rims and wheel sets is not a draw board job for Zipp as shown in the video. It presents the basics of the bike science behind Firecrest applied to combat the biggest thing to slow down when riding a bike: wind resistance.

SRAM’s subsidiary Zipp Speed Weaponry is renowned for their high end wheels, bars, stems, seatposts and bicycle accessories.

Watch the video below.


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