Interbike 2018 in Salt Lake City or Denver?
TEMPE, USA – All eyes are on US trade show Interbike since Eurobike and Taipei Cycle announced to shift their 2018 shows to earlier dates. Will the Americans follow swiftly? Interbike vice president Pat Hus gave an outline of the show’s strategy in the near future at the US bicycle industry conference ‘IBD Summit 2017’ last week.
“We are still studying the location and dates for Interbike’s 2018 edition and hope to have more news in the next couple of months”, said Pat Hus at the IBD Summit 2017. “No decision have been made and as soon as we know further announcements will be made.”
‘Las Vegas not yet out’
“We conducted an industry survey to get to know what the market wants,” Hus stated. “One of the highlights of the study was that Salt Lake City in Utah and Denver in Colorado are popular locations for Interbike 2018. Especially Denver seems to be a favourite option. But this doesn’t mean that Las Vegas is already out.”
“With an eye on future dates it is also clear that the industry is not keen on moving Interbike to June. This means that Eurobike, that is shifting it’s date to early July in 2018 will remain ahead of the US show and continue to be the platform for global product launches. A final decision on Interbike’s location and dates for 2018 will be announced within the next couple of months”.
Reasons to stay in September
According to Hus, “there have been several arguments noted why (US) industry participants don’t want to move to June,” although he didn’t mention these reasons.” What he mentioned is, “We have been close to make a decision on the 2017 date issue.” However the latest announcement by Specialized to switch back its worldwide 2017 dealer shows from July to September changed everything again.
Show dates 2017
Pat Hus confirmed Interbike 2017’s dates and location. The 36th Interbike will take place from 20 to 22 September at Mandalay Convention Center in Las Vegas. The Interbike Outdoor Demo Days are scheduled from 18 to 19 September at Bootleg Canyon at Boulder City/Nevada just like during the previous editions.