World Cycling Forum Exceptional Agenda Includes Specialists from Various Industries
The World Cycling Forum features an impressive line-up of keynote speakers. It includes bicycle industry insiders as well as highly respected specialists from other industries.
Futurist and trend watcher Richard van Hooijdonk will open the World Cycling Forum with his view on ‘online consumer behavior, consumer influence & impact on (online) business.
Online business models
Among the day 1 speakers is also Maxlead Online Marketing owner Ronald van Klooster who will introduce six supply chain strategies for online business models while former Senior Vice President Group Supply Chain Carlsberg AG Peter Ernsting, will point out the importance of increasing supply chain flexibility.
On day 2 of the World Cycling Forum, Adidas Vice President Speed Franck Denglos will dig deeper in the issue on how to win the consumer with SPEED. Intersport International Chief Digital Officer Mia Ruotsala will address the topic on how to become a digitally shaped organization.