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Final Call for World Cycling Forum Participation

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DOETINCHEM, the Netherlands – This is the final call for industry peers that want to take part in the World Cycling Forum on consumer centricity and increasing speed to market. This 2-day congress takes place on 7 and 8 June, 2017 in Porto, Portugal. There’s a huge interest from Europe, North America as well as Asia for this 1st World Cycling Forum but there are still seats left.

Final Call for World Cycling Forum Participation
There’s vast interest for World Cycling Forum because it’s the first conference to address profound consequences of consumer centricity trend in world of cycling. – Photo WFSGI

The World Cycling Forum is organized by the World Federation of the Sporting Goods Industry (WFSGI) and Bike Europe. It is taking place at the ‘Alfandega Congress Center’ in Porto (room Despachantes and Noble Hall). Registration for one of the seats that are left comes on a first come, first serve basis. The World Cycling Forum entrance fee stands at € 850 for WFSGI Members; for Bike Europe paying subscribers at € 1,050 and for others at € 1,250 (including lunches and dinner cruise; excluding VAT).

Transformation of bike market

That there’s a vast interest for the World Cycling Forum is because it is the first conference that addresses the profound consequences of the consumer centricity trend in the world of cycling. A series of experts will put Internet browsing consumers into perspective and help explain what their near future decisions will do to the bike retail sector. The World Cycling Forum will provide answers to big questions like:

  • The need for speed changes production. What’s going to happen here?
  • Which supply chain strategies are fit for online business models?
  • What lessons can be learned from the fashion industry that is faced with a shifting retail landscape?
  • What learnings can be transferred from the automotive sector to the bike industry when it comes to digitization and consumer centricity?
  • How can you win consumers with SPEED?
  • How can a company become a digitally shaped organization?
  • Lean manufacturing; how can design and manufacturing embrace?
  • Impetus from the footwear industry on freshly baked bicycles.
  • How to navigate today’s bicycle market?

Next to all these answers trend watcher, futurist and international keynote speaker Richard van Hooijdonk will take the World Cycling Forum participants on an  inspiring tour into the future that has robots, drones, big data, IoT creating new opportunities and new business models.

Panel debate and Q&A sessions at World Cycling Forum

After each series of speakers Q&A session are scheduled. Next to that the World Cycling Forum agenda includes a panel debate on the basis of various theses.

The World Cycling Forum program also includes a small exhibition which is formed by companies that take part in Bike Value Portugal.

The Agenda of the first day (June 7) ends at 17:45 with an apéro as well as a visit to the Bike Value Portugal exhibition followed by a dinner cruise on Porto’s Douro river.

The Agenda of the second day (June 8) runs from 9:00 to about 16:00 and includes the panel debate.

As said it’s still possible to participate in the World Cycling Forum as there are still some seats left.

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