News Article

RFID Rolls For Bike Rentals In France

Home

PARIS, France (Nov 29) – ArchivesJCDecaux said Monday it will add 100 Cyclocity self-checkout kiosks for the city of Lyon, France and the surrounding suburbs where cyclists can rent bicycles with a swipe of a contactless, pre-paid card with radio frequency identification technology (RFID) inside. The transportation project initiated by the city of Lyon kicked […]

PARIS, France (Nov 29) – ArchivesJCDecaux said Monday it will add 100 Cyclocity self-checkout kiosks for the city of Lyon, France and the surrounding suburbs where cyclists can rent bicycles with a swipe of a contactless, pre-paid card with radio frequency identification technology (RFID) inside.
The transportation project initiated by the city of Lyon kicked off in May and already JCDecaux is boasting 10,000 subscribers. “There are 175 locations where riders can rent bikes,” said Agathe Albertini, communication director at JCDecaux, which is known for its advertising campaigns on electronic billboards, benches and kiosks throughout Europe.
Albertini said the bicycle kiosks enable JCDecaux to keep track of between 12,000 and 14,000 rentals daily. They can monitor who rents the bicycles as well as the hours and the day. More than 2,000 bicycles are rented on average between 10 and 12 times daily.
ASK S.A. developed the contactless technology. The application uses silver-ink silk-screen printed antenna on a paper substrate to identify the card owner on the point of sale device at the kiosk.
The application lets long-term subscribers rent velo’v bicycles with smart cards to contactless paper tickets for day rentals. The RFID applications vendor has provided contactless Tecely cards for the city of Lyon for years. Consumers need only one card to ride buses, tramways and the Metro.

Comment on this article