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Mavic to strengthen OEM presence and appoints dedicated manager
ANNECY, France - Component manufacturer Mavic has announced a change in its market strategy. To improve its presence on the OEM market again,...

Rebirth Group adopts Yamaha for Matra and Solex e-bike models
PARIS, France - Rebirth Group, formerly Easybike Group and founded by Grégory Tréboal, intends to reach new milestones in production volumes in 2024....

Besv enters French e-bike market and reshores production
PARIS, France - The Taiwanese e-bike brand Besv is entering the European market step-by-step with France being the latest milestone. This was...

Leon Cycles owner released from prison while anti-dumping fraud...
PARIS, France - Leon Cycle reports that company owner Lijun Ding has been released last on 10 July. The investigation is on-ongoing but no longer...

Pro Days sets visitors record as e-bikes head to Paris
PARIS, France - Despite the difficulties facing manufacturers, distributors and the vast majority of French bicycle stores, this year's Pro Days...

Velco adds Shimano to list of off-shelf IoT device partners
NANTES, France - Connectivity solution producer Velco is now collaborating with Shimano to offer IoT and digital solutions to bicycle brands and...

Leon Cycles owner arrested for suspected violation of anti-dumping...
PARIS, France - In a remarkable step the French authorities have detained the Chinese owner of the bicycle brand Leon Cycles Lijun D. for fraud and...

Neomouv takes over Portuguese production partner Unibike
LA FLECHE, France – To create more opportunities for growth and innovation in the booming e-bike market, the French e-bike brand Neomouv via its...

France secures new plan to strengthen domestic bicycle industry
PARIS, France – In early May the French government presented a plan to develop the bicycle industry in France. With a €2 billion budget, the plan...

French cargo bike production value increased 12-fold since 2018
PARIS, France – The French cargo bike market expanded rapidly in recent years. Many French companies saw the opportunity to assemble and sell their...