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The Etor is an open standard design. – Photo Rotor

Rotor's Etor looks to improve e-bike bottom brackets and crank arms

MADRID, Spain - As innovator in chainring and crank designs, Rotor developed the Etor, the next step in bottom brackets and crank arms for e-bikes....

Rotor wants to double their business structurally in the next 4 years. – Photos Rotor

Rotor Bike Components sets ambitious goals for e-bike market

MADRID, Spain - The extraordinary market situation in 2020 had a big impact on boutique brand Rotor. Known as an aftermarket supplier of very...

來自Rotor的Ignacio Estellés、Pablo Carrasco和José Manuel Banqueri (由左到右)歡迎他們新的投資者ProA Capital- Photo Rotor


西班牙,馬德里- 歸功於金融夥伴的加入,Rotor開啟了全新成長階段。西班牙高階零組件製造商上星期五宣佈與ProA Capital私募股權公司有了全新的合夥關係。

Rotor’s Ignacio Estellés, Pablo Carrasco, José Manuel Banqueri (left to right) welcome their new investor ProA Capital. - Photo Rotor

Private Equity Company Invests in Rotor

MADRID, Spain - Rotor initiates a new growth phase thanks to a new financial partner. Last Friday the Spanish high-end components manufacturer...

Restarted Kalnai Sports International is owned by AMG SpA, the Italian distributor of – among other renowned brands – SRAM. – Photo Kalnai

Austrian Distributor Kalnai Restarts

GÖTZENS, Austria - After an insolvency (applied for in October 2013), Kalnai - SRAM's exclusive distributor for Austria - has restarted as Kalnai...

基於大量風洞測試,Merida研發團隊決定改變2014年Lampre 職業自行車隊用車的騎乘位置。– Photo Bike Europe


西班牙,MALLORCA- 上週末,ProTour Lampre職業自行車隊代表及世界冠軍Rui Costa和Multivan Merida MTB職業自行車隊及世界冠軍Gunn - Rita Dahle等人出席了每年都會舉辦的Merida Press...

Based on extensive wind tunnel tests Merida’s R&D team has decided to change the seating position on the 2014 Lampre Team Bikes. – Photo Merida

Aerodynamics Key Issue for Merida Road Bikes

MALLORCA, Spain - Last weekend, at the annual Merida Press Camp, the presentation of the ProTour Lampre team with World Champion Rui Costa and the...

Rotor is bringing back ovalized chainrings. - Photo Bike Europe

Rotor's Ovalized Chainrings

FRIEDRICHSHAFEN, Germany - Rotor claims its product is completely different from the gone but not forgotten Biopace chainrings. A decade ago, they...

Last year, 780,000 bicycles were sold in Spain compared to 700,000 cars. BH is the country’s biggest bike brand. – Photo Bike Europe

Spain Sold More Bicycles than Cars in 2012

MADRID, Spain - For the first time in history (since bike sales started to be tracked), Spaniards bought more bicycles than cars. Last year, 780,000...

Rotor QXL chainrings offer 16% ovalization. Rotor claims to offer a different technology compared to the old Shimano Biopace system. - Photo Bike Europe

Rotor Goes Back to the Future with Ovalized Chainrings

No, Rotor claims its product is completely different from the gone but not forgotten Biopace chainrings. A decade ago, they debuted courtesy of...