SRAM purchases Time Sport pedal business from Rossignol Group
CHICAGO, USA – SRAM is the new owner of the entire range of road and mountain bike pedals, cleats, and all related patents of Time Sport. The iconic...
SRAM Adapts Aftermarket Strategy In France
CHICAGO, USA - As part of SRAM’s European aftermarket development strategy the parts and components manufacturer announced some major changes in its...
SRAM Truvativ Launches New Descendant Series
CHICAGO, USA - Guided by input from talented riders in Enduro and Gravity, Truvativ developed an all new range of components, the Descendant....
Austrian Distributor Kalnai Restarts
GÖTZENS, Austria – After an insolvency (applied for in October 2013), Kalnai - SRAM’s exclusive distributor for Austria - has restarted as Kalnai...