SUZHOU, China - Over the past 22 years, Bafang has consistently prioritised technological innovation as fundamental to the company's development. With this approach the motor manufacturer has successfully navigated the storm of the previous years. "Whether in good times or bad, demand-driven innovation is urgently needed," CEO Qinghua Wang explains to Bike Europe.

REUTLINGEN, Germany - Since establishing Bosch eBike Systems within the Bosch Group in 2009, the company has leveraged technological competencies from automotive electronics and sensor systems to power tool battery technology. For Bosch eBike Systems CEO Claus Fleischer, their systematic technology transfer approach, building on Bosch's foundational expertise in electric drive systems, is one of the three key elements of their success within the bicycle industry.

TAICHUNG, Taiwan - Serving a diverse range of clients has been a key strategy at saddle manufacturer Velo. In pursuit of improved product quality and innovative technologies, Velo has always invested in its R&D capabilities. In an interview for Bike Europe's Industry Insider series, Velo Enterprise CEO Ann Chen offered insights into Velo's market perspective and the company's future direction.

ZEIST, the Netherlands - International tire maker Ralf Bohle GmbH, and its signature brand Schwalbe, is deepening its presence in performance-oriented and emerging bicycle segments, with high-potential markets identified across North America, Southern Europe, China and Southeast Asia. Nico Simons, chief sales officer of Ralf Bohle GmbH, recently shared his thoughts with Bike Europe on how Schwalbe views the market and where the century-old German company is headed in the next few years - kicking off Bike Europe's Industry Insider series.

SHIZUOKA, Japan - The launch of the MyCanyon custom-made programme to the Asian-Pacific countries and the simultaneous opening of a branch in the upcoming sports market in China, might make people almost forget that the D2C brand Canyon has been operating in Japan successfully for more than a decade. How did the German company manage to establish a D2C brand in a service-minded nation like Japan? Yukikaze Ishiyama, Canyon market manager Japan, explains to Bike Europe.

BRUSSELS, Belgium - CEO of Cycleurope AB Tony Grimaldi has been the president of Cycling Industries Europe (CIE) since the start of the advocacy organisation. CIE is entering an all-new chapter with the announced merger with the Confederation of the European Bicycle Industry (CONEBI). Few were more involved in European cycling advocacy at various political levels and within nearly all industry organisations than Tony Grimaldi.