News Article

ISPO Bike Highlights Urban and E-Mobility

Shows & Events

MUNICH, Germany – In 2013, ISPO Bike emphasizes its claim as the information platform for the sector of urban mobility. The highlight is the ISPO Innovation Forum on July 26th –under the motto “Urban Biking – Global Networks”.

ISPO Bike Highlights Urban and E-Mobility
Copenhagenize Consultant Mikael Colville-Andersen will hold this year’s keynote address at the ISPO Innovation Forum. - Photo Copenhagenize Consulting

At the 7th ISPO Innovation Forum experts and visitors will jointly discuss the future of cycling in the urban environment and the areas of development for the bicycle industry. Mikael Colville-Andersen of Copenhagenize Consulting will hold this year’s keynote address, with the title “Bicycle Culture by Design”.
The following speakers will also hold motivating presentations:

  • LasseSchelde, Manager Bicycle Innovation Lab
  • Randy Neufeld, Leiter SRAM Cycling Fund
  • Thomas Schröder, Manager Marketing & Communication m-way
  • Burkhard Stork, ADFC Federal Chief Executive

The increasing importance of cycling as a means of urban mobility becomes clear when considering the current statistics of the city of Munich, home ground of the ISPO Bike. In the next few weeks the number of bikeways is expected to increase from 22 to 47. The existing network of bicycle paths with a total of 1,200 kilometers will likewise be extended with the help of expansion and improvement measures. Reason enough for ISPO Bike to highlight this subject.
E-mobility
The second focus of ISPO Bike is on e-mobility. The event will offer more than just the wide-ranging spectrum of the bicycle industry; the trade show also includes an interesting side event program with conferences, workshops, special exhibits, test track and the new e-bike/pedelec race “Pedals of Power”.

David Badalec, ISPO Bike Exhibition Director, summarizes the goals of the event: “We provide an informational as well as practical side event program in order to further emphasize the multi-faceted character of the subject and the position of ISPO Bike as the platform for e-mobility and urban biking.”

ISPO Bike 2013 is held from July 25th to 28th, 2013 at Messe München.

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