News Article

Eurobike Launches New Show Concept for 2016

Shows & Events

FRIEDRICHSHAFEN, Germany – At the close of Eurobike last Saturday show manager Stefan Reisinger announced some major changes for 2016. “We have initiated these changes as a way to help stimulate global enthusiasm for two-wheeled mobility. Numerous influential partners are convinced that this is a step in the right direction.”

Eurobike Launches New Show Concept for 2016
Next year’s 25th Eurobike will see a complete changed concept for Demo Day. – Photo Bike Europe

At next year’s 25th Eurobike the testing opportunities at the Demo Day, which until now took place on the day before the trade show started, will be integrated as a permanent component of Eurobike. It is not clear that this will include the relocation of the booths for the e-bike test-track. Another important change at Eurobike 2016 will be the introduction of a second public day on Sunday.

Trade show days remains the same

As a result, the 25th Eurobike will be held with a changed timetable. The show starts on Wednesday, August 31, and runs up to Sunday, September 4, 2016. Wednesday to Friday is reserved for trade visitors while the weekend is specifically dedicated to consumers. “We are fully aware that the new dates also presents new challenges for all Eurobike participants that need to be overcome,” explains Messe Friedrichshafen CEO Klaus Wellmann.

Stable number of trade visitors

Eurobike 2015 underscored its role as the world’s leading exhibition for the bicycle sector. From August 26th to 29th, 45,870 trade visitors (2014: 46,300) from 103 countries came to see the 1,350 exhibitors from 53 nations. On Saturday some 20,730 bike fans came to see the latest development.

Comment on this article