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Who is Doing What on Omni-Channel Explained at Bike Europe Conference 

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DOETINCHEM, THE Netherlands – The growth of online sales is triggering a focus shift – from dealers to consumers. New business models are needed to survive this retail evolution. Omni-Channel is one approach now being considered, or cautiously applied, by many. Who is doing what on Omni-Channel  is, among other hot topics, explained at the Bike Europe Conference taking place at Messe Friedrichshafen on 29 August, one day before Eurobike starts.

Who is Doing What on Omni-Channel Explained at Bike Europe Conference 
Next to keynote speakers the agenda of the Bike Europe Conference on Omni-Channel  also includes Q&A sessions. – Photo Peter Hummel

The questions addressed by keynote speakers at the Bike Europe Conference on Omni-Channel vary from: what factors are influencing this new distribution strategy? How can this best be implemented, while still providing a significant role to the current retailers network? Is drop-shipping the ultimate answer for now and lead-generation for tomorrow? What are the logistic consequences of consumer direct purchasing programs?

Putting Omni-Channel into perspective

The 2017 Bike Europe Conference puts Omni-Channel into perspective. Here are the headlines of the Conference:

  • Who is doing what on omni-channel; an overview of current developments throughout the sector
  • Today’s and tomorrow role of retail; the future of shopping
  • Challenges & opportunities that come with omni-channel
  • What consumer-direct brings to manufacturing
  • Omni-Channel and logistics

Conference agenda

The Bike Europe Omni-Channel Conference starts on August 29 at 13.00 and ends at 17.00. It takes place at Messe Friedrichshafen (Rooms Berlin and Paris, Conference Center East). Next to keynote speakers the agenda also includes Q&A sessions. After the closing of the Conference drinks and finger-foods will be served for offering networking opportunities.

The participants fee is set at €195. For paying Bike Europe subscribers to the magazine the participants fee is set at €145.  Here’s more information and for registration details: www.bike-eu-conference.com

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