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The new top model from Husqvarna E-Bicycles, the MC6 E-MTB with a floating and elastomer-suspended battery in the down tube. - Photo Pierer E-Bikes

Pierer E-Bikes communicates ambitious e-bike goals

SALZBURG, Austria - Following successful sales in 2021, Pierer E-Bike has set its ambitions for the next five years. The Austrians want to expand...

How the most trendy colors look like on model year 2023 and 2024 bikes was show during the Color Trend Days. – Photo the sppot

Color Trend Days see successful premiere

WELS, Austria - The cooperation between a group of surface finishing suppliers, the sppot, launched its first live event to present the industry the...

The trio behind the new Kneissl Bikes range (left to right): Fitstore24 CTO Mario Zarnier, Franz Kneissl Design CEO, Franz Kneissl III, and Fitstore24 founder and CEO Werner Zanier. - Photo Jo Beckendorff

Austrian ski brand name Kneissl enters e-bike market with first range

NUSSDORF-DEBANT, Austria - In April the first e-bike range will be manufactured under the Austrian ski brand name, Kneissl, at Atala's factory in...

From March 1st, Pierer Mobility AG will trade on the Prime Market of the Vienna Stock Exchange. – Photo Vienna Stock Exchange

Pierer Mobility takes Felt, GasGas and Husqvarna to Austrian stock...

WELS, Austria - Austrian powered-two-wheeler giant Pierer Mobility AG has received approval for listing on the Prime Market of the Vienna Stock...

Pierer mobility’s brands include the Husqvarna e-bike range. - Photo Rudi Schedl

Pierer Mobility reports 37% e-bike sales growth in 2021

WELS, Austria - Pierer Mobility, whose two-wheeled portfolio includes Felt Bicycles, GasGas and Husqvarna e-bikes but also KTM Motorbikes, has...

CEO Stefan Pierer expanded its network in the bicycle and e-bike industry. - Photo Pierer Industrie AG

Pierer Industrie tightens grip on industry with new acquisitions

WELS, Austria - Pierer Industrie AG, the industrial holding group who already owns Felt Bicycles, GasGas and Husqvarna e-bikes but also KTM...

Felt provides Pierer Mobility the opportunity to expand their access on the North American market. – Photo Felt

Rossignol was only temporary stopover for Felt now Pierer takes over

ST-JEAN-DE-MOIRANS, France - Pierer Mobility Group is the new owner of the brand Felt. The acquisition is part of Pierer's strategy "to assume a...

From 2023, Raleigh bicycles will be distributed in the German-speaking market by the Accell Group. - Photo Derby Cycle

Raleigh's DACH distribution license returns to Accell Group from Pon...

CLOPPENBURG, Germany - Since 2005, the venerable British bicycle brand Raleigh has been rolling into the German-speaking market as a licensed brand...

Managing Directors Johann Urkauf (seated left) and Stefan Limbrunner (standing centre) communicated a clear commitment to the KTM Fahrrad location in Upper Austria. - Photo KTM Fahrrad

KTM Fahrrad continues investment in production facilities

MATTIGHOFEN, Austria - KTM Fahrrad GmbH is currently investing to generate further growth. The Austrian e-bike manufacturer is focusing on making its...

Fit for tomorrow's challenges on Austria's bicycle market

Fit for tomorrow's challenges on Austria's bicycle market

With it's origins as 'Thalinger Fahrrad-Großhandlung' dating back to 1937, it is already 20 years now since the company was taken over by German Paul...