Rossignol was only temporary stopover for Felt now Pierer takes over

ST-JEAN-DE-MOIRANS, France – Pierer Mobility Group is the new owner of the brand Felt. The acquisition is part of Pierer’s strategy “to assume a leading global role in the bicycle sector” as the Austrian company announced. For Rossignol interim ownership of the American brand was just a way to gain bicycle competence.

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