
Changing market conditions and new European Union regulations have opened the door for tyre specialist Dmack to repurpose the former Nokian tyre facility in Finland. Bicycle tyre production had largely shifted from Europe to the Far East in recent decades. The cost of labour, environmental regulations and proximity to rubber sources made it more efficient to operate these factories in Asia. According to Dmack owner Dick Cormack, times have changed. "I have made it my personal mission to put this factory back on the map and build up production in Europe with high-quality products. That's our mission over the next five years."

This year, multi-sports chain store retailer and manufacturer Decathlon is continuing its expansion in Germany. Following the grand opening of its hundredth store in Nuremberg last November, Decathlon-Germany has announced its goal to operate at least 150 stores by 2027.

From late September 2025 through early 2026, the bicycle industry saw an unprecedented wave of human rights-related actions centred on Taiwan. The United States government's import ban on Giant products made in Taiwan triggered not only rapid remediation and reimbursements, but a broader shift toward systemic human rights due diligence in Taiwan's bicycle supply chain. Bike Europe takes stock of the changes.

Kron Bicycle has completed the acquisition of Nishiki bicycle brand from Accell Group, marking a shift in ownership for the well-known Northern European bicycle brand. Accell Group, rumoured to be going through a second debt restructuring, has shed multiple subsidiaries this month in an effort to generate liquidity.

The micro-mobility investment fund Fundracer announced an undisclosed investment in Belgian startup Aerobag, which is pioneering ultra-lightweight, compact airbag technology designed specifically for cyclists. Aerobag set out with a clear and ambitious mission: to adapt proven airbag technology from the automotive industry into a form factor that works for cycling.

One of the world's largest automotive suppliers ZF, marked its entry into the e-bike business with a debut at Eurobike in 2018. Specialising in tailor-made open drive systems, the German manufacturers aimed to become a serious competitor to Bosch. However, this has not materialised, leading to a doubtful future. "We have suspended our sales activities in this area," a spokesperson has confirmed to Bike Europe.

The European and Indian bicycle industries have always maintained close ties, although the trade volume remained relatively low. This might change drastically now: after almost 20 years of difficult talks, the Free Trade Agreement was agreed on 27 January in New Delhi. It's the biggest deal ever made by either side, which has also been eagerly awaited by the bicycle industry.
SponsoredEurope's cargo-bike market is evolving fast. As urban logistics, postal fleets and family cargo usage scale, OEMs need a mid-drive that can reliably support heavy load performance while delivering predictable behaviour and long service life under commercial duty cycles. The M430 was designed to fill that gap.

The announcement that Austrian Spar sold its domestic sporting goods chain Hervis, including all 134 existing stores in Austria, Slovenia, Croatia and Bavaria, marks a major shift in bicycle retail for Central Europe. The agreement, concluded this week, includes the transition of all employees. This move comes after the Austrian sporting goods retailer, which also sells a range of bicycle products, announced a "restructuring offensive."

The topic of cooperation between Eurobike and the German industry bodies ZIV and Zukunft Fahrrad is back on the table again. At the fringe of the European Cycling Industries (ECI) launch reception in Brussels this week, the new CEO of Fairnamic, ZIV, and Zukunft Fahrrad discussed a relaunch of Eurobike in 2027 and the potential cooperation with the German associations and the ECI, as well as the role of Eurobike in 2026. This was reported by Eurobike.

Japanese component manufacturer, Shimano, has decided to shift its tradeshow focus and withdraw from Eurobike starting in 2026. "This decision reflects our focus on creating direct, meaningful engagement with our partners, customers, and riders," the company writes in a statement.

New financial milestones surpassed for German online shop operator The Platform Group (TPG) in 2025. The software company specialising in platform solutions has presented its preliminary unaudited figures for the 2025 fiscal year. According to the company, in both sales and earnings, it has had its most successful fiscal year in its history.

Véligo Location is about to reach a new milestone in France. The public long-term e-bike rental service in the Ile-de-France region, launched in 2019, has unveiled a new fleet of 19 models that will be rolled out this year. The goal: support the growth of cycling in the region, broaden use cases and meet the expectations of a more diverse public, from commuting trips to the needs of families, tradespeople or people with disabilities.

At Velofollies this month, Stromer took the opportunity to present its new concept for the future in an exclusive area requiring pre-access and no mobile phones. Behind the veil was a concept of the brand's new speed pedelec, which aims to make its debut at Velofollies in 2027. As part of the announcement, the company initiated a 365-day countdown to the launch. Although no photos or press kits were given, the new speed pedelec will be the fruits of four years in development and marks 'the future of Stromer'.

American e-bike company Rad Power Bikes seems to have ended its unlucky streak this week, securing a buyer to take over the company following its bankruptcy announcement in late December. Life Electric Vehicles Holdings (Life EV) has committed to purchasing the company, including its inventory, intellectual property, software, furniture and more, for $13.2 million (€11 million), according to media reports.

E-bikes powered exclusively by a generator are considered technically innovative, but until now, they have been difficult to classify legally. This is going to change with the publication of the German standard DIN 31067. Though limited to Germany only, it may apply elsewhere in the EU if adopted or referenced.

The European bicycle industry is one year into the General Product Safety Regulations (GPSR) set by the European Union, and a recent spate of recalls has raised the question, are these just a series of isolated quality lapses, or part of the broader impact of the GPSR?

Viiala, the Swiss-based mobility company, has entered a strategic partnership with Spoke to integrate its V2X technology directly into its premium e-bikes. This integration ensures that Viiala bikes will be seen by equipped cars in real time, even without line of sight, making Viiala one of the first premium e-bike brands to offer vehicle awareness as a built-in capability.