
Belgian folding bike brand Ahooga doubled its sales in 2026, and dealer pre-orders for 2027 are on track to double again. More than 40 dealers joined its network this year, a year after a EUR 5.5 million funding round.

German bicycle manufacturer Velo de Ville has updated its online dealer portal with a new ordering tool, tracking per bike and access to individual dealer terms. The changes are aimed at dealers selling its Custom Made bikes, which are built to each customer's specification.

Swedish carrier brand Thule has acquired Aeroe, a New Zealand maker of rack-based bikepacking bags and carrying systems. Aeroe products are expected to be relaunched under the Thule brand in Q2 2027.

This october at Roc d'Azur, carbon-composite specialist Workshape unveiled a bicycle brand: Obscur. The newly established French company worked for four years on its first bike, which aims to drastically improve the e-MTB riding experience.

Garmin grew revenue in its fitness segment, which includes Edge cycling computers, by 16% to USD 694 million (EUR 620 million) in the third quarter. The group raised its full-year revenue forecast to USD 8.15 billion (EUR 7.28 billion).

Japanese component maker Shimano has raised its full-year operating income forecast for bicycle components by 10%, from JPY 39.0 billion to JPY 42.9 billion (EUR 244 million). Bicycle component sales rose 4.6% to JPY 278.4 billion (EUR 1.59 billion) in the first nine months of 2026, but fell 0.5% excluding currency effects.

A survey for German insurer Alteos found that 39% of cyclists planning to buy a used bike would buy it from a bicycle dealer, against 14.3% for private online marketplaces. Supply is growing: lease returns in Germany have risen by an average of 68% a year since 2023, according to Zukunft Fahrrad.

French sports retailer Decathlon has joined the Dutch network of Lease a Bike. 50 of its bicycle models are now available through the business leasing platform owned by Pon. The two companies are targeting employees in the Netherlands who can lease a bike through their employer.

With the acquisition of Sparta on October 15th, Tenways added an iconic Dutch bicycle brand to its portfolio. The Dutch brand founded by a Chinese-European team bought Sparta's assets and trademarks with an ambitious goal: to bring the bicycle brand back to the forefront of its home market.

Berlin-based e-bike brand Lemmo sells its Zero folding e-bike in China through carmakers rather than bicycle retail. Since a partnership with Nio began in 2025, the Zero has received tens of thousands of orders through the carmaker's Nio Life store.

French sporting goods retailer Decathlon opened a EUR 15 million flagship store in Oberhausen, its 117th in Germany, on 16 October 2026. The 4,500 square metre store houses the second German shop-in-shop of Decathlon's road and gravel brand Van Rysel, plus one for e-bike refurbisher Rebike Mobility.

Scandinavian micromobility operator Voi Technology AB reported net revenue of EUR 88.2 million for the third quarter of 2026, up 53% year-on-year. Riders took 53.2 million rides on its shared e-scooters and e-bikes, compared with 37.4 million a year earlier.

US health data company Truveta recorded 10.1 e-bike-related hospital emergency visits per 100,000 emergency patients in January-August 2026, up from 1.2 in the same period of 2023. That is an increase of 760.2%. The rate for conventional bicycles rose 7.9%, from 59.4 to 64.1.

British retailer Halfords Group plc grew like-for-like sales in its cycling business by 8.3% in the first half of its financial year, faster than Motoring or Autocentres. Group like-for-like sales rose 7.1%, helped by summer demand for seasonal products. Halfords is keeping the full-year profit guidance it raised in August.

Robert Bosch GmbH will transfer the German operations of its Mobility business sector, which includes all activities for the car and bicycle industries, into a separate, wholly owned subsidiary from 1 August 2027.

Swedish sports and outdoor company Thule Group raised its third-quarter operating margin to 20.0%, but mainly thanks to SEK 52 million (EUR 4.7 million) in refunded US import tariffs. Without them, the margin would have been 18.0%, in line with last year. The results come two days after the company's three largest shareholders pushed out chairman Hans Eckerström, who had planned to step down in spring 2027.

Chinese, Amsterdam based, e-bike brand Tenways aims to resume Sparta sales in 2027 after acquiring the Dutch brand's assets. Sparta will keep its own identity and be run by its own team, instead of being absorbed into the Tenways brand.

Swedish helmet safety specialist Mips AB posted a 59% surge in Q3 net sales to SEK 215 million (EUR 19.3 million), driven by a twelfth consecutive quarter of growth in its cycling division.