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  • “These illicit operations not only exploit consumers but also undermine trust in authentic goods,” said Andrew Love, Specialized Global Brand Protection Manager. – Photo Specialized
    E-commerce11:35

    Specialized and Chinese authorities seize 1.1 million in counterfeit bike goods

    HANGZHOU, China - Over one million dollars' worth of counterfeit bicycle goods have been seized by the Chinese government, in cooperation with American bicycle brand Specialized and e-commerce platform AliExpress. AliExpress announced this month that the sting operation, carried out in March 2025, resulted in the seizure of $1.1 million (€950,000) worth of counterfeit Specialized road racing frames, handlebars, wheels, seatposts, forks and 9,500 decals. Pinarello, Cannondale, Cervelo, and Trek also had fake items seized during the raid.

  • Two back-to-back suspension fork recalls from myStromer and Cube appear to be unrelated. – Photo myStromer
    RecallsYesterday

    Two European bike brands issue front fork recalls in the same week

    BAVARIA, Germany - Swiss speed-pedelec brand myStromer and German bicycle brand Cube have both issued voluntary recalls for their front forks on select models. The recalls being within days of each other seems coincidental, as the brands use different suppliers.

  • Bosch’s buyout marks the end of the joint venture between Bosch and Magura, established to manage service and spare parts distribution for both brands. – Photo Magura
    Mergers & AcquisitionsYesterday

    Bosch buys out Magura to get more grip on after-sales support network

    NÜRTINGEN, Germany — Bosch eBike Systems has acquired Magura's 50% stake in Magura Bosch Parks & Services GmbH (MBPS), taking full control of one of Europe's largest bicycle and e-bike service and spare parts distributors. Formerly equal service partners since the launch of Bosch's e-bike brand, the partners have not made it clear what prompted the buyout.

  • Europe introduced anti-dumping duties on the import of bicycles from China in 1993. - Photo Bike Europe,
    SeriesYesterday

    Trend in focus: Fragmented global markets fuel supply-chain reboot

    ZEIST, the Netherlands - The carefully knitted global network of bicycle component manufacturers, brands, assemblers and distributors is under pressure. The industry is unable to regain control of the supply chain after major disruptions during the pandemic, in combination with an overestimated market potential. It is not only a self-inflicted problem, and finding solutions requires drastic steps.

  • Gepida managing director György Berkes expressed his sadness at the loss of his family business as the manufacturer Olimpia shut its doors last month. – Photo Budapest Stock Exchange
    Company8 Dec 25

    Hungarian OEM supplier behind Gepida brand exits market after 32 years

    BUDAPEST, Hungary - Olimpia Bicycle Ltd, the long-standing Hungarian producer behind the Gepida brand and recognised OEM supplier in Central and Eastern Europe, has announced it will cease operation. Partners were informed on 18 November that the company will enter liquidation and will not continue under a legal successor.

  • By uniting our resources, expertise, and ambitions, we are creating a stronger platform to advocate for our sector,” says ECI president Tony Grimaldi, left, pictured with newly appointed vice-president Volker Thiemann of Velo de Ville and ZIV. – Photo ECI
    Advocacy5 Dec 25

    European advocacy merger complete as European Cycling Industries takes the lead

    BRUSSELS, Belgium — Two names synonymous with bicycle industry advocacy in Europe are officially being retired as the merger between the Confederation of the European Bicycle Industry (CONEBI) and Cycling Industries Europe (CIE) reaches its conclusion. Marking a significant milestone for the European cycling ecosystem, the newly established European Cycling Industries (ECI) is now officially the unified voice of the cycling sector in Europe.

  • Online magazine5 Dec 25

    Q3 offers no respite for struggling industry

    For many in the bicycle industry, the third quarter financial results make uncomfortable reading. Despite optimistic signs in the first and second quarters, most Q3 results show that attaining financial stabilisation is still out of reach. As revenues drop, repeated streamlining and cost-cutting measures are being taken to ensure the health of companies in the bicycle industry supply chain. This sentiment is also echoed in the second results of the Global Bicycle Purchasing Index (GBPI), a new initiative between Bike Europe, Eurobike and IFH Koln.

  • : – Photo Govecs Group
    Insolvency & Chapter 114 Dec 25

    Cult brand Govecs Group joins graveyard of insolvent German mobility companies

    MUNICH, Germany - Govecs Group, the Munich-based company behind the leading two-wheeler e-mobility solution, has filed for insolvency at the Munich District Court. Despite the supplier's recent production line opening in Poland and its strategic pivot to focus on its retro eSchwalbe moped brand, the company appears unable to sustain itself through 2026.

  • “European cities are more densely populated and have better public transport networks," Latz said. – Photos Phil Latz
    cycling infrastructure4 Dec 25

    Europe's bicycle market through an Australian's lens

    MELBOURNE, Australia - The large geographical distance between Australia and Europe, could suggest completely different bicycle market tendencies. But is this in reality? Long-time industry watcher, business consultant and proud Australian, Phil Latz, frequently travels in Europe. Here, he evaluates the developing market and infrastructure from his perspective on both continents.

  • Felt4 Dec 25

    Felt's new strategy: dealer partnerships and pure performance

    In an industry driven by change, innovation and pressure to stay on top, where brands shift ownership, directions drift, and relationships often suffer, very few cycling companies ever get the chance to refocus and return to their authentic roots. Felt Bicycles is exactly planning to do that.

  • Dahon3 Dec 25

    What Dahon's Hong Kong listing means for the folding bicycle industry

    Dahon, one of the biggest folding bicycle makers in the world, jumped on its Hong Kong trading debut after investors flocked to its initial public offering on September 9, 2025. Dahon Tech, a subsidiary of Dahon, successfully listed on the Main Board of the Hong Kong Stock Exchange. "With an oversubscription rate of 7,558 times, media recognized it as Hong Kong's most oversubscribed listing ever," adds Dr. David Hon, the company's founder and CEO.

  • Signs point to bike-sharing becoming a structural middle step in Europe’s cycling landscape, rather than a threat to traditional sales. – Photo Swapfiets
    Series3 Dec 25

    Trend in focus: Subscription models bridging the gap to bicycle ownership

    AMSTERDAM, the Netherlands - With their signature wheels, baskets or colourways, fleets of public bike sharing systems have cropped up in bike racks around Europe in recent years. Their appearance has ruffled the feathers of traditional retailers and big bike brands. But their arrival may be more of a help than a hindrance to the bicycle industry, according to recent data.

  • Campagnolo reiterates that “Made in Italy remains both a priority and a responsibility for the company.” – Photo Campagnolo
    Company3 Dec 25

    Campagnolo breaks silence on relocation rumours

    VICENZA, Italy - Amid growing media speculation about the company's future, Campagnolo clarified its strategy and reaffirmed its commitment to Italy in a reply to Bike Europe. The Vicenza-based industry icon, long considered one of the most technically sophisticated brands in the sector, released a detailed note outlining the pillars of its recently approved "Industrial Plan."

  • The lifting of the covers revealed three fully built models to show the closest stakeholders how the brand’s philosophy will translate into a physical form. With the preview in Dubai, Viiala has entered what it calls the Portal stage of the brand’s journey.  – Photos Viiala
    Company2 Dec 25

    Viiala oozes innovation, audacity and 'new money' in Dubai reveal 

    DUBAI, United Arab Emirates - The Swiss brand, Viiala, entered the scene in September with the promise to disrupt the industry. Skip forward two months, and three concept models have been presented to a select group of 80 individuals, including suppliers, retailers and potential investors. Bike Europe was among the invitees to get a first glimpse of how the company is living up to that promise, during a grand unveiling in the Museum of the Future in Dubai's financial heart. The conclusion: the humble bicycle is no longer a simple mobility product.

  • The current raise will expand Intra Drive’s assembly capacity in the UK, complete CE and EN certification and support OEM integrations. – Photo Intra Drive
    Financial2 Dec 25

    Intra Drive secures €600,000 investment to start UK e-bike drive production

    EDINBURGH, UK - Intra Drive, the United Kingdom-based e-bike component developer, has secured €600,000 toward an extended €850,000 seed round. The new capital will support the transition from pilot units to commercial production of its GD8 integrated gearbox powertrain. Since displaying at Eurobike in 2021, Intra Drive has focused on building a European supply chain and industrialising its e-bike motor unit with a multi-speed gearbox.

  • Gil Nadais, ABIMOTA's Secretary-General.
    Abimota2 Dec 25

    AM2R programme nears completion: a transformed two‑wheel industry

    As Portugal's AM2R programme nears completion at the end of 2025, the country's two-wheel industry stands transformed. Launched with the backing of the EU's Recovery and Resilience Plan, the project managed to unite 47 companies and institutional partners under the coordination of ABIMOTA, Portugal's national two-wheeler association.

  • Christian Dahlheim has been appointed CEO at Pon to succeed Janus Smalbraak. – Photo Volkswagen Financial Services
    People1 Dec 25

    Leadership transition at Pon: CEO Smalbraak exits

    AMSTERDAM, the Netherlands - After a 25-year career, of which 15 years were in the role of CEO, Janus Smalbraak resigned at Pon to pursue a new professional challenge. Smalbraak announced this resignation at Pon in a LinkedIn post earlier today. Volkswagen Financial Services AG CEO Christian Dahlheim has been appointed to succeed Janus Smalbraak.

  • Shows & Events1 Dec 25

    Cyclingworld Europe expands into Düsseldorf city centre

    The international bicycle trade fair Cyclingworld Europe continues to grow: in 2026, the newly created Urban Hub will add a second location right in the heart of Düsseldorf. Visitors can look forward to more space, more brands, and even more bicycle culture.

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