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The Freigeist from TDS is a good example of the new top selling E-SUV or crossover e-bike. - Photo Peter Hummel

Stagnant supply chains put brakes on Swiss bicycle business

AARAU, Switzerland - After total bicycle sales skyrocketed by 38% in 2020, poor availability brought the Swiss industry back down to earth in 2021....

Zibatra’s special truck can carry up to 57 bicycles. – Photo Peter Hummel

Zibatra develops into full service hub for Swiss bicycle industry

RICKENBACH, Switzerland - Approximately half of the 500,000 bicycles sold in Switzerland are distributed via one company called Zibatra. The...

The future of the Swiss bicycle is presented in the venerable Alpa halls of Komenda. – Photo Peter Hummel

Swiss manufacturers join forces in 'Schweizer Velo'

SIRNACH, Switzerland - Increasing competition for domestic manufacturing and established specialist dealers has prompted two Swiss producers Komenda...

The old and new PubliBike CEO Markus Bacher (right) has industry insider Thomas Binggeli on his side. - Photo PubliBike

Former BMC and Stromer CEO Thomas Binggeli back in bicycles

BERN, Switzerland - Swiss Post has divested its PubliBike bike rental subsidiary. The company wants to concentrate on its core business, thus not...

From left: Sir Ralf Speth, Sudarshan Venu and Sharad Mohan Mishra (all TVS Motor) after signing the contract with SEMG CEO Reto Waeffler and Rainer Fröhlich of Constellation Capital. - Photo SEMG

Swiss E-Mobility Group taken over by Indian two-wheeler giant TVS...

ZURICH, Switzerland - The Indian tiger strikes in Switzerland for the second time within a few months. Following the acquisition of Ego Movement, TVS...

Decathlon aims to increase its downtown presence through the cooperation with the Manor Group. - Photo Jo Beckendorff

Decathlon starts shop-in-shop pilot in Swiss department store Manor

BASEL, Switzerland - To expand its sports range, the Manor Group will open a stationary shop-in-shop concept in its 59 Swiss department stores with...

CEO’s Klaus Liedler (left) and Frank Böckmann (right) both expect to benefit from the integration of Trickstuff into the DT Swiss Group. – Photo DT Swiss

DT Swiss acquires German brake specialist Trickstuff

BIEL, Switzerland - Bicycle component brand, DT Swiss ag has acquired high-end German brake manufacturer, Trickstuff gmbh with effect from January...

From 2023, Raleigh bicycles will be distributed in the German-speaking market by the Accell Group. - Photo Derby Cycle

Raleigh's DACH distribution license returns to Accell Group from Pon...

CLOPPENBURG, Germany - Since 2005, the venerable British bicycle brand Raleigh has been rolling into the German-speaking market as a licensed brand...

Co-founders of EGO Movement, Daniel Meyer, CEO and Marie So, CSO with Sudarshan Venu, Joint Managing Director of TVS Motor. – Photo Thomas von Aagh

TVS Motor Company partners with Swiss e-mobility company EGO Movement

ZURICH, Switzerland - Indian mobility group TVS Motor has invested €15.3 million to obtain 80% of the shares of the Swiss e-mobility company EGO...

Framer joins a number of well-known companies that also continue to assemble in Switzerland. - Photo: Peter Hummel

Traditional Swiss brands launch direct sales

BIEL/THUN, Switzerland - After decades of dealer loyalty, Swiss brand, Canyon, changed its name to Cylan in 2019 and switched its distribution to...