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‘Scott’ and ‘Bon Scott’ will coexist in the UK for clothing items and sunglasses. – Photo Scott Sports

Trademark dispute between AC/DC's Bon Scott and Scott Sports SA...

GIVISIEZ, Switzerland - With a recent ruling of the UK Intellectual Property Office the case between the owners of the name of AC/DC's lead singer...

Outgoing CEO Robbert De Kock was heavily involved in the biennial World Cycling Forum. – Photo World Cycling Forum

Robbert De Kock to step down as CEO of WFSGI

ITTIGEN, Switzerland - The World Federation of Sporting Goods Industry (WFSGI) is to have a new CEO. After a successful 16-year tenure, Robbert De...

The new SL 1.2 engine on the engine test bench at Specialized's Innovation Centre in Cham, Switzerland. - Photo Peter Hummel

Specialized puts Cham at the heart of e-bike development

CHAM, Switzerland - Switzerland produces internationally renowned electric bikes such as Flyer and Stromer. However, it is a little-known fact that...

Thomas Binggeli presented his new speed-pedelec Twinner for the first time at the beginning of June. – Photo Twinner

Former Stromer founder Binggeli launches new speed-pedelec brand

OBERRIED, Switzerland - The strong competition in the Swiss speed-pedelec industry is preparing to welcome a new player. Thomas Binggeli has...

In 2022 Swiss chain store Ochsner Sport took over the small e-bike brand E-Framer and gained Olympic downhill champion Beat Feuz as an ambassador. – Photo Peter Hummel

Swiss e-bike market share nearing 50%

AARAU, Switzerland - For the third year in a row, 2022 was not a normal one in the Swiss bicycle market. Although e-bike deliveries rose for the...

InfoTech panelists Beat Zaugg, CEO Scott Sports, Urs Keller DACH Managing Director of Trek, moderator Christian Rocha and Matthias Klopfenstein, Specialized general manager Switzerland (ltr.). - Photo Peter Hummel

From scarcity to abundance: Swiss market worries about price slump

NOTWILL, Switzerland – The annual Swiss bicycle industry meeting at InfoTech centered this year around the panel discussion with industry leaders....

The speed pedelec market remained strong in 2022, and Stromer expects conditions to hold throughout 2023. - Photo Stromer

Stromer reports 17% sales increase in 2022

OBERWANGEN, Switzerland – Speed pedelec manufacturer, Stromer had a successful year in 2022 despite a complex year for the bike industry. With global...

Stromer is now being led by Co-CEO’s Karl Ludwig Kley (left) and Tomi Viiala (right).

New management unfolds Stromer's growth ambitions

OBERWANGEN, Switzerland - Under a slogan of 'Here to Change', Stromer is entering a new era. Change is certainly in full swing; under new private...

The ‘golden’ launch edition of Stromer’s ST7 at Eurobike. – Photos Peter Hummel

Two Swiss flagships set the bar for speed pedelecs

OBERWANGEN/FEHRALTOFR, Switzerland - The speed pedelecs Opium and Stromer ST7 were the high-flyers at this year's Eurobike. With their looks,...

Departing CEO Jakob Luksch has achieved a turnaround with myStromer and made it profitable. – Photo Peter Hummel

Stromer CEO departure a sign of a new course?

OBERWANGEN, Switzerland - Shortly before Eurobike and the eagerly awaited launch of the ST7 model, speed-pedelec specialist myStromer AG has...