Dutch Stichting Fiets! Launches 'Cycle on Friday' Campaign

AMSTERDAM, Netherlands (14 July 2000)–Last Wednesday, 12 July, the Dutch bicycle association Stichting Fiets! launched its newest campaign ‘Cycling on Friday. It’s a Deal.’ The Stichting Fiets! is a unique cooperation between the industry, imports and dealers to promote the bicycle. The goal of this latest campaign to further stimulate cycling to work on the