E-Bikes Are Turning Dutch Market Upside Down

A market survey, for which 30,000 households in the Netherlands were interviewed, reveals that the advent of electric bikes is turning the Dutch bicycle market upside down. This multi-client survey, held by TNS NIPO, asked who is already owner of an electric bike; who's to buy one; why are people buying e-bikes and what do they consider important when buying an e-bike?

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