Hero Cycles to Open Design Centre in Europe

COLOMBO, Sri Lanka – Mathias Seidler former CEO of Derby Cycle AG for 15 years has become a member of the Board of Hero Cycles. He is to formulate the European strategy of the biggest in bikes in India that recently made acquisitions in the UK and Sri Lanka.
Mathias Seidler former CEO of Derby Cycle AG is now member of the Board of Hero Cycles. – Photo Bike Europe