Trek Focuses on Younger E-Bike Buyers with New Super Commuter
HARDERWIJK, the Netherlands – E-Bikes have grown into being the biggest money-maker for sporty brand Trek in the Benelux. About 50% of the total turnover is made with electric bicycles and within the growing category the company notices a trend towards younger buyers. To meet their taste Trek Benelux developed the all new Super Commuter.
