ZEG Pulls Out of Eurobike and Opens Doors of House Show

COLOGNE, Germany – Europe’s largest dealer cooperative ZEG announced it will no longer exhibit its brand Bulls, Hercules and Kettler at Eurobike. In a press release, ZEG states it, “will focus more on its own annual show in Cologne.” Even more important, it will open this in-house exhibition for the first time for customers of its numerous suppliers and partners who are not member of ZEG.