Consumer’s Need for Speed Decisive for Bike Sector’s Future

PORTO, Portugal – The World Cycling Forum that took place yesterday and earlier today in Porto, Portugal painted a clear picture on where the bicycle sector needs to head to in the very near future. It’s about concentration on the consumer; about 100% product availability while also their need for speed makes that current business models have to change dramatically.
World Cycling Forum’s close to 170 participants were directed to a future which is about serving customers with products that are immediately available whenever and where ever they are ordered. – Photo Bike Europe