The rapidly growing online sales requires a switch from selling what we produce to producing what we sell. At the World Cycling Forum, a series of expert speakers explained what is happening in other sectors and how they respond to these drastic changes.
Opportunities and challenges
“It is very good to think about the opportunities and challenges we have as a business,” says Halfords’ Group Cycling manager Simon Irons.
The August issue of Bike Europe, published on 11 August, will included a full report of the World Cycling Forum.