Who is Doing What on Omni-Channel Explained at Bike Europe Conference

DOETINCHEM, THE Netherlands – The growth of online sales is triggering a focus shift – from dealers to consumers. New business models are needed to survive this retail evolution. Omni-Channel is one approach now being considered, or cautiously applied, by many. Who is doing what on Omni-Channel  is, among other hot topics, explained at the Bike Europe Conference taking place at Messe Friedrichshafen on 29 August, one day before Eurobike starts.
Next to keynote speakers the agenda of the Bike Europe Conference on Omni-Channel  also includes Q&A sessions. – Photo Peter Hummel