Hero Relaunches Europe Made A2B E-Bikes

MUNICH, Germany – Earlier this week HeroEco – a wholly owned subsidiary of Hero Group which, among other companies, also owns the leading bike maker in India – celebrated the world’s relaunch of the A2B e-bike brand in Munich. Here it was announced that production will remain in Europe as: “A2B is on the way to become a global e-bike premium brand.”
Relaunching the former Ultra Motor e-bike brand A2B and now owned by Hero Group (one of the world’s biggest two-wheeler makers) with from left to right: HeroEco Ltd. country manager Horst Schuster, Hero Eco Group MD Naveen Munjal und HeroEco Ltd. GM Fernando Küfer. - Photo Jo Beckendorff