Accell NL Turns Announced Strategy Changes into Concrete Measures

EDE, the Netherlands - Finally it becomes more clear where Accell is heading to after Europe’s biggest in bikes earlier this year announced to implement radical strategy changes. Part of these changes, and certainly not the least one, is the company's switch to omnichannel. What concrete measures are taken to make the new strategy possible, was presented yesterday by Accell Group’s subsidiary for the Benelux region, Accell NL, to its dealers based in Belgium, the Netherlands and Luxembourg.