Scott Sports: expanding e-commerce strategy due to corona
GIVISIEZ, Switzerland - Due to the corona-pandemic Scott Sports SA's e-commerce business reports a strong 48 percent (YTD) website traffic increase. On the back of this impressive number, the Swiss multi-sports company announced further e-commerce targets. Scott plans to expand its strategy "continuously interlocking consumers, retail and the brand" into further key markets - meaning that more consumers will soon be able to order products 24/7 online.
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