Deloitte interview: “Relevance of cycling as a solution becomes bigger”

LONDON, UK - “The fascinating thing of an e-bike is that it radically changes the ethic of a bicycle,” said Paul Lee, Global Head of Research for the technology, media and telecommunications industry at Deloitte. Last January this renowned consultancy firm published a study named ‘Discover the Future’ in which it presents detailed expectations for the new decade. In the midst of topics like 5G, robots and where the smartphone will take us; cycling is mentioned as the second subject.