Supply can’t keep up with high demand in Sweden

STOCKHOLM, Sweden – The growing popularity of e-bikes in Sweden has resulted in a market share increase from 17.5% in 2019/2020 to 19.5% over the last season which runs from September to August. However, also in Sweden the industry is struggling to keep up with demand due to the limited product availability.
Sportson’s CEO Lars Haglund and store manager Joakim Arvidsson (left), “We have sold all the e-bikes we got.” – Photo Cykelbranschen