Profit from the EU Local Content Rule

MAARSSEN, The NetherIands In November Bike Europe introduces the European Bike Parts Directory: a handy reference book listing European cycle component manufacturers and their product ranges. Why a European Bike Parts Directory? The cycle component production is increasingly shifting to the Far East. This makes it more and more difficult for product managers to comply with the 40% local content rule. European regulations stipulate that bicycles made in Europe must comprise Europe-made components to the value of at least 40% of the ex-works price of the bicycle. European cycle component makers can profit from that rule. How? By getting listed in the European Bike Parts Directory.