Major Dutch Bike Maker Stops Model Year Cycle

APELDOORN, The Netherlands - Whether this initiative will get lots of follower's remains to be seen. Fact is however that major players in the bicycle sector are already for some time pushing for a change in the ordering cycle. Sparta - the biggest in e-bikes in Europe and one of the subsidiaries of Accell Group NV - announced yesterday that the company stops with launching new collections of the next ModelYear every fall and to quit dealer- winterordering at house shows.

Continue reading this article?

  • Create an account under a minute and continue reading
  • Read 3 articles for free every month

Create an account instantly