New Owner for Swedish e-Bike Brand Lifebike

Lifebike, the biggest e-bike brand in Sweden, has been sold by Enterprize, part of the Swedish commercial TV station TV4, to MiPeCorp AB. This is an importer selling mopeds and scooters through (among others) its franchise chain KopEnScooter.nu. This is with 28 branches the largest supplier of scooters in Sweden.