Trek's Flagships Open

WATERLOO, US (Dec 20) -The new concept store prototype for Trek Bicycle Corp., Waterloo, Wis., has opened in Westchester, Ohio, and a new Trek flagship in Madison, Wis., is scheduled to open in early 2006. Designed by Cowan+Associates, Worthington, Ohio, the stores aspire to represent the latest in bicycle retailing. The concept is based on

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