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Montebelluna Reports Record Cycle Shoe Value Sales in 1999

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MONTEBELLUNA, Italy (4 May 2000)–According to the Italian city of Montebelluna, a boot and sport shoe production mecca and a global production hub for cycling shoes, 433,093 pairs of cycling shoes were produced there in 1999. Though this number is 15.64% less than the 513,357 pairs in 1998, their total value was 1% more than […]

MONTEBELLUNA, Italy (4 May 2000)–According to the Italian city of Montebelluna, a boot and sport shoe production mecca and a global production hub for cycling shoes, 433,093 pairs of cycling shoes were produced there in 1999. Though this number is 15.64% less than the 513,357 pairs in 1998, their total value was 1% more than the year before, up to ITL37.084 billion (US$19.28mn;EUR17.06mn).
“Our manufacturers can’t compete anymore on low-end production,” said Aldo Durante, general manager of the Montebelluna shoe industry museum responsible for the latest report. “Therefore we have an eye on high-tech and high-end production. People realize that we have the know-how based on our longtime shoe history. Making shoes is in our blood.” According to the report, 60% of Italian made cycle shoes come from the Montebelluna region. Italy’s cycle shoe industry is still the top global player within the international cycling shoe industry world. Currently eight Italian shoe manufacturers are producing cycle shoes in Montebelluna (including OEM production for Nike, etc.): Alpinestars, Axo Sport, Bieffebi, Diadora, Gaerne, M.G.M., Northwave and Sidi Sport. (JB)

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