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Kronan Starts Production In Sweden

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STOCKHOLM, Sweden (3 Novemner) – Kronan Cykel, manufacturer of the trendy but very basic equipped and styled city bike, has started its own bicycle factory. The production site is located in an old Swedish military facility. Since the bicycles origin from the Swedish Army the idea of producing them at an old Military Camp sounded […]

STOCKHOLM, Sweden (3 Novemner) – Kronan Cykel, manufacturer of the trendy but very basic equipped and styled city bike, has started its own bicycle factory. The production site is located in an old Swedish military facility. Since the bicycles origin from the Swedish Army the idea of producing them at an old Military Camp sounded like a good idea, says Johan Wahlbäck, founder and manager for Kronan Cykel Svenska AB. The production capacity at the moment is suited for about 125 bicycles per day. Kronan wants to double that capacity in the very near future.
Wallpaper, the English trend magazine that is worldwide distributed, offers its readers in its October issue a special offer for a specially designed Kronan bike. Wallpaper’s offer makes Kronan Bikes available in the whole world, before it only existed in Sweden, Denmark and Holland. The bikes can only be bought via the internet: www.kronancykel.se.
Kronan Cykel AB started in ’97. The company has 6 employees and a turnover of around SEK30 million (US$3.0mn;EUR3.5mn) during ’99. (JO)

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