Shimano’s News for MY 2012
NUNSPEET, the Netherlands – New groupsets, innovative technologies, cleaner designs, and up to date product development. It’s all included in Shimano’s MY 2012 new product range. The most important news for Shimano’s OEM customers is that
NUNSPEET, the Netherlands – New groupsets, innovative technologies, cleaner designs, and up to date product development. It’s all included in Shimano’s MY 2012 new product range.
The most important news for Shimano’s OEM customers is that the Japanese component supplier offers a wider range of non series parts and components. Branded items are becoming more and more available for all price segments allowing product managers to create product combinations targeted at specific price points.
Shimano is updating a wide range of component groups with the technology introduced last year in the high end segment. Deore is upgraded with a Dyna-Sys drivetrain, with a compatible rear derailleur, Rapidfire Plus shifters and Servo Wave disc brakes with Ice Technologies.
Last year Shimano introduced the Ice Technology for its disc brake systems which is to reduce heat build-up. For MY 2012 this technology will be implemented in a variety of disc brakes.
Shimano Acera has been redesigned completely and will be available in silver and black. Shimano introduces a 10-speed drive train to the entry-level market with the new Tiagra road race series.
The range of Shimano Alfine components for sporty and fashionable cycling has been further expanded, with a 1.5W sports hub dynamo with Center Lock disc brake rotor mount. Following Shimano’s mtb disc brake technology, the new Alfine disc brakes BR/BL-S700 will also be upgraded with Ice Technologies features.
For the comfort market, Shimano developed new shifters for the Nexus 8 and the Nexus 7. The Nexus 8 is now also available in stylish white, the trendiest colour in the market. The Nexus 7 components have all been redesigned.