Bobike Child Seats Expanding into Spain
MADRID, Spain – Following upon contracts with several new distribution partners in Europe and beyond, Bobike and Macario Llorente SA in Madrid signed an agreement for the exclusive distribution of Bobike child seats in Spain. On 27 and 28 October, during the house show of Macario, director Ronald Scheppink and account manager Linda Kurvers of Bobike got the opportunity to become acquainted with Spanish retailers.
Ronald Scheppink: “What immediately stands out here, as in all the southern countries, the high requirements imposed on products for children. Everything for the ‘niños’. Only the best and most secure bicycle seat is good enough for the most precious possession of parents. You are not a good parent if you do not choose the best seat. With the choice for Bobike to perform between all quality brands Macario represents, we cannot be but very happy.”
Macario in Spain has the best dealer network with the highest coverage. “To acquire a position in Spain, they are the best possible partner for Bobike. They have lots of experience with large A-brands and have a good brand portfolio while they have invested in their product managers. Next to all this, the Macario people are pleasant people to work. We are convinced that this solid foundation will make a good impact on the Spanish market,” said Ronald Scheppink.